ATS-FRIENDLY DIGITAL MARKETING SPECIALIST RESUME TEMPLATE Replace every bracketed section with your real details. Keep the section headings simple if you plan to upload this resume to an applicant tracking system. NAME [Your full name] [City, State] | [Phone] | [Email] | [LinkedIn] | [Portfolio or GitHub if relevant] TARGET TITLE Digital Marketing Specialist PROFESSIONAL SUMMARY Digital marketing specialist skilled in campaign execution, SEO, email, paid media, analytics, and conversion improvements. Rewrite this summary with your own years of experience, strongest skills, industry context, and one or two proof points. Keep it short, specific, and aligned with the job description. CORE SKILLS - SEO - Google Ads - Email Marketing - Google Analytics - HubSpot - Content Marketing - A/B Testing - Reporting ATS KEYWORDS TO CONSIDER - digital marketing - SEO - paid search - email marketing - marketing analytics Add keywords only when they honestly match your background. Put them in skills, experience bullets, projects, certifications, or tools. Do not stuff keywords into a random list. PROFESSIONAL EXPERIENCE [Company Name] - Digital Marketing Specialist [Month Year] - [Present or Month Year] - Managed paid search campaigns that reduced cost per lead by 17% while maintaining lead volume. - Improved organic traffic by refreshing 24 blog posts with stronger titles, internal links, and search intent alignment. - Built email segments that lifted campaign click-through rate from 2.4% to 3.8%. - Created weekly performance dashboards for traffic, leads, conversion rate, and channel ROI. Rewrite these bullets with your real work. Strong bullets usually include action, scope, tools, and result. If you do not have exact numbers, use honest context such as team size, frequency, project scope, customer volume, or time saved. PROJECTS [Project Name] - Explain the problem, your role, the tools used, and the outcome. - Include a link only if it is clean, current, and relevant. EDUCATION [Degree, Certification, Bootcamp, or Training] [School or Provider] | [Year] CERTIFICATIONS - [Certification name, provider, year] ATS CHECKLIST - Use standard headings: Summary, Skills, Experience, Education, Projects, Certifications. - Keep important information as selectable text. - Use role-specific keywords truthfully. - Avoid heavy graphics, tables, and text boxes for job portal uploads. - Open the exported PDF before applying.